At trendwatching.com, since September 2013  I am responsible for developing and delivering tools and workshop models that help companies become innovation ready.

From 1 hour crash courses to full 2 day deep dives , our tailored Apply Workshops ensure you and your team are fully ‘Innovation Ready’ – able to understand, analyze and then deploy consumer trends in order to launch profitable new products, campaigns, services and even new business models.

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